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Our Story

Minene “my child” is the innovative baby brand, started by 3 young mothers who wanted to create quality, inventive yet practical products at competitive prices. 

We are Minene’s UK distributor and have been established in the UK for 7 years and are a design led baby product brand made for parents by parents, we manufacture, distribute and sell our lovely range of products through many retail outlets including John Lewis, House of Fraser to name a few.

Minene is currently sold in over 20 countries around the world and has a growing franchisee network. Our aim is to continue our expansion and open up more stores over the coming years. At Minene we value Safety, Innovation, Quality and Functionality plus we design our product range with love. All our products are ASTM and EN71 certified as well as being Azo free, plus we ensure they meet local and international market standards. We take pride in creating innovative products with registered designs and patents as well as ensuring we invest in quality controls to create high end, durable product lines.

Lastly, at Minene our in house design team pride themselves on designing beautiful products which are made with love to create a practical, functional and unique designs for you to enjoy.